Hi. I'm Serena.

I’m an art director who does much more than simply work with images.

I have a demonstrated history of working in the consumer goods industry such as automotive, furniture, and exterior building products.

Creating both digital and print marketing materials, my work spans from evaluating content, to designing brochures, to overseeing collateral production to event management. But what gets me excited is elevating a project far above people’s expectations.

When I’m not helping clients you’ll find me creating one-of-a-kind pieces of wearable art from antique materials that have been long forgotten or renovating a little cabin on Lake Superior.